Affinity | Relationship Intelligence, Reimagined

Affinity is the most powerful relationship intelligence platform enabling teams to leverage their network to close the next big deal. Using patented technology, Affinity manages your relationships by auto-populating your CRM pipeline and unlocking introductions to decision makers.

Prospect Network Manage Show up smarter

Finally, a CRM driven by your relationships
Save time by eliminating manual data entry
Open doors. Close deals.
“Affinity enabled us to centralize, organize, and use information on our ecosystem in a very effective way, leading to better data exploitation.
“It makes me a better VC. All of the things I need to do on a day-to-day basis I now do in Affinity.”
“Affinity is like having another player on the field. The ability to uncover opportunities through warm introductions makes our prospecting far more accurate. It’s a game changer.”
“Our clients want to know that we have key access to decision-makers and we can prove our relationships with Affinity. It’s about being honest and truthful—that is what matters to clients.
“We use Affinity to stay on the same page, hold each other accountable, it’s been a game changer for collaboration.”
“Affinity has become a daily tool that is ingrained in our workflow. I get a richness of data that didn’t exist before. It enables us to be able to move fast in the same direction without stepping over each other.
“After trying about every tool out there for CRM management for our relationships and portfolio management, this checked all the boxes.
“The integration of Crunchbase, email, and calendar streamlines our workflow and saves us a ton of time every day.
“As a Venture Capital fund of fund and secondaries investor, Affinity has helped our team manage our network as both a GP and LP. In conjunction with our other investor reporting and portfolio management tools, we are able to more efficiently provide client service and stay in touch with our venture network.
“We tried 3 market-leading CRMs but were never completely happy, and then we found Affinity. It’s genius - Intuitive, flexible, super smart. What effective CRM should be.
“Affinity has changed the way we, the Value Creation team, work with our portfolio companies.
“Affinity keeps us organized! It is perfectly tailored to what we need. Cataloging all of our emails and grouping them by an organization made it much easier to track contacts and report on how we’re managing deal flow.
Leverage your network’sfull potential

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